The Art of UpSelling: Three Tips to Generate More Sales Effortlessly and 3 Ways People Blow It
Here is the good news. The hardest sale you will ever make to a customer is the first one. With the first sale , if you deliver on your promise to the customer , you establish a mutually-beneficial relationship. The customer gets what he or she wants , and you get what you want. Also , once you have received a "yes" commitment from a customer , it's easier to continue the positive pattern of continued "yeses". The customer finds it hard to break the affirmative sequence. You then will have the opportunity to Upsell them.
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